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Wine producers can claim a subsidy for cellar door and mail-order sales, and for certain uses of their own wines.

What is the Victorian subsidy?

Victorian wine producers can claim a subsidy for cellar door and mail-order sales, and for certain uses of their own wines. A subsidy is also paid for wholesale sales of low-alcohol wines (see s177(1) of the Liquor Control Reform Act 1998).

The subsidy helps offset the impact of Commonwealth taxes on sales of locally produced wines and low-alcohol wines. 

Am I eligible?

You can claim the subsidy if you:

  • Hold a current liquor licence that authorises the relevant sales or uses.
  • Have paid the wine equalisation tax (WET).
  • Have exhausted your entitlement to the Commonwealth Producer Rebate.
  • Have not claimed the Commonwealth Wine Tourism and Cellar Door Grant.

The Victorian Liquor Subsidy Guidelines outline your obligations and the claims process.

Claiming a subsidy

Please read the information we have prepared about applying for a Victorian liquor subsidy.

Certain supporting documentation is required for the first claim in each financial year. You must also keep records and provide these to us on request.

Complete the liquor subsidy claim form

Liquor licences

For all enquiries about liquor licensing, please contact the Victorian Liquor Commission.

Last modified: 19 September 2023

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